15
Oct
2009
How to Create a Good Landing Page Design
For those internet marketers, the landing page design is very important and a must to have in their business. It?s because it help them sell products, and build list of customers. At the same time it helps in growing a business from the ground up and drives closer to success. But unfortunately, there are still some landing page that failed, maybe because of their badly design.
To avoid those badly design pages, here are some tips to help you create your good landing page design. But first, we need to know the characteristics of a good landing page design. Well, all good landing pages must inform the visitors of what they need to do to get it. Your landing page must match your visitors; needs. If they think they come in a wrong place, they will immediately hit the back button and at that point in time, you already lose one customer.
So, to avoid losing a customer, the first thing you need to do is create a simple and clean landing page design. Avoid flashy images and animations. This may distract he visitors. Any font you want is good but research said that Arial, Helvetica and Geneva are best to use. Also avoid too much color. Two to three colors are enough. Just make it simple as much as possible.
?First impression lasts.? Well, it is true! So make your landing page attractive to your visitors, but still keeping it simple. You must catch your visitors in the first 5 seconds. Within 5 seconds, most of the visitors are deciding whether they will stay or hit the back button. Make it short yet informative.
Assure your visitors that they have come to the right place. Your headline must match to your ads. It is important that it match because if not, your visitor will surely hit the back button if they found out that there is no relation between your headline and your ads and didn’t find get what they need.
Never ask too much information from your visitors. A name and a valid email address is enough. Asking them a lot of information might scare your potential customers and worst, leave your page.
Finally, assure the confidentiality of your visitors? information. Your visitors are confident that you will keep their information privately. The moment they fill-up your form, they already gave you their trust, so never break it.
Make you landing page design the best that it can be. Keep these simple guidelines, and use your creativity in designing your landing page design.
About the Author:
The author writes articles for landing page design and creates review site template to use for your affiliate campaigns.
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