19
Nov
2010
Obtain The Appropriate Tone In Email
Are your electronic mail messages too casual? Or, are they too formal? Are you utilizing the appropriate tone?
E mail messages are different from typed letters. You may’t be “too” formal in a letter. In an e-mail, too formal seems silly. What’s the appropriate tone for an e mail? — slightly more informal than a letter. Yet, there’s a fantastic line between being too relaxed and too stiff.
To some degree, the perspective and tradition of your organization will dictate the quantity of ritual necessary. For instance, floral outlets and accommodations received’t be as formal as a financial institution or legislation firm.
As you compose the message, consider the one who shall be studying it. Know your audience.
The job will get easier when you’re replying to a message. You may already see the tone of the sender. All it’s important to do is match that tone.
When doubtful, strive for a tone that is professional, yet conversational. One straightforward approach to achieve a conversational tone is to make use of contractions (I’ll, we’ll, he’s, she’s).
Also, it’s acceptable to use pronouns. In conversation, we use the phrases “I, we, you.” So, use these in emails. For instance, “It is instructed . . . “ sounds very stiff. As a substitute, attempt, “I suggest . . .”
Be careful with the pronoun “I.” Utilizing too many could be perceived as egotistical. You don’t need to seem pompous. Should you discover an abundance of “I’s,” strive rewriting each other sentence. This can create selection, and that pesky private pronoun won’t be as obvious.
Electronic mail is a great form of communicating. Just do not forget that your previous typed-letter writing style should be tailored so your messages don’t sound stilted and stiff. Then again, e-mail is NOT a license to be sloppy. The best e mail messages find a happy balance. They have a conversational tone.
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10
Oct
2010
Stay Clear Of 3 Factors When Send Email For Your List
Whenever you determine to have an opt-in checklist, it is not only a matter of transmitting your prospects your marketing news letters as well as online catalogs. There are lots of issues to think about to avoid numerous complications. Although you can find so numerous methods you are able to make people subscribe to your list, you can find also some issues you must do to prevent customers from wanting to have off from your checklist.
Aside from that, additionally you want to prevent virtually any complications with all the regulation and your net company provider or ISP. You will find now numerous laws and rules which might be applied to help protect the privacy from the net customers from spamming and undesirable e-mails. With all the popularity from the electronic mail like a medium for advertising and marketing due to the fact from the minimal cost, numerous company’s have seized the chance and have flooded numerous people’s e-mail accounts with marketing post.
However, using an opt-in checklist, you avoid this annoyance due to the fact people subscribe on the checklist; they need to obtain the newsletters and promotional materials. They’ve consented to becoming within the checklist by subscribing themselves, just don’t overlook to place an unsubscribe function each time in your opt-in checklist so which you avoid any confusion. There may be occasions when an e-mail account was provided when the actual owner didn’t need to subscribe.
It can be essential which you preserve your checklist clean and manageable. Arrange it by utilizing the numerous tools and technologies offered on your opt-in checklist. Do not worry; your investment on this advertising and marketing technique is properly really worth it with all of the coverage you are going to get which will most likely be transformed into gross sales then to revenue.
Retain your self and your enterprise out of difficulty and prospective run-ins with all the regulation along with the net company providers. Retain your operation legit and clean. Your status like a legit businessman plus a legit webpage depends on your becoming a straight and accurate advertising and marketing strategist. Like a tip, right here are 3 issues to prevent while contacting your list.
- Take notice of the not successful sends. These would be the e-mails that bounce. Bounced emails, as well recognized as undeliverable messages, are those messages that, for what ever reason, were not effectively acquired by the supposed recipient.
You will find bounces that occur or arise since the server was busy at that time but could nonetheless be delivered in an additional time. You will find also bounces since the inbox from the recipient is complete at that time. You will find those bounce messages which might be merely undeliverable ever. The reason for that is that it may be an invalid e-mail deal with, a misspelled e-mail deal with, or an e-mail deal with that was forgotten and deleted currently.
Handle your checklist by putting markings on those that bounce. Erase an e-mail account from your checklist so which you have an correct statistics and data as to how numerous are really receiving your post. You may also need to examine the spellings of the e-mail addresses in your checklist. 1 typical mistake is while an N as opposed to an M is positioned inside the .com area.
- Often supply an unsubscribe function in your webpage and an unsubscribe website link in your mails. When someone in your checklist files a request to become unsubscribed, often require that request severely. In the event you don’t require them off your own list and preserve transmitting them your e-mails, you will be now transmitting them spam post.
While you will be noted like a spammer, you and your enterprise can get into quite a bit of difficulty. You can be noted on the authorities and maybe blacklisted by numerous net company providers. You may shed quite a bit of subscribers this way and numerous additional in prospective subscribers.
- Do not supply pornographic or surprising and disturbing content material in your newsletters. It can be difficult to decipher the age from the recipient and numerous complaints may stem from these. Controversial issues also are to become avoided to not be branded by your clients. Stick on the nature of the webpage and enterprise.
Often bear in mind these suggestions on this article so which you can have a healthy partnership using your customers as well as be kept within the boundaries of what’s permitted in transmitting e-mails to an opt-in list.
Remember to check also my a few other posts on all weather wicker furniture, kids chairs and pine desk
7
Oct
2010
5 Surefire Ideas For Effective Email Advertising
Over the previous few years, analysis has continued to prove the benefits of e-mail marketing for enterprise: low costs, excessive conversion rates and detailed monitoring are all notable features. But e-mail advertising is changing into rather more than just a software for spammers and e-businesses. Consumers have gotten increasingly savvy on the variations between spam and permission-primarily based emails, and increasingly of them are accepting permission-primarily based e-mail advertising as a optimistic substitute for direct mail.
The perfect information is that almost all of people who obtain permission-primarily based e-mails open, on common, seventy eight% of them.
Jupiter Research studies effective electronic mail marketing campaigns can produce nine instances the revenues and 18 instances the income of broadcast mailings. But crafting an effective enterprise e mail is both an artwork and a science. Here’s a record of factors, potential problems and effective solutions to remember:
1. Spam! Spam! Spam! I do not need any Viagra!
The average client receives more than 300 emails per week, 62% of which are spam. No marvel there’s such hostility in direction of the industry. But spam filters, bulk folders and “report spam” features are serving to customers change into more comfy in regards to the perils of spam. Whereas 89% of customers cited spam as a significant concern in 2003, that number dropped to 85% in 2004, proportionally to a rise in using spam-preventing tools.
So as a permission-based mostly business e-mail marketer, what are you able to do? One tip is to remind your subscribers so as to add you to their “safe senders” list. The second, and most vital, tactic is to make sure your e-mail advertising service provider has a good relationship with ISPs. This may be sure that your e-mail advertising campaigns go into your subscribers’ inboxes, not their unsolicited mail folders. When selecting an electronic mail marketing software, make sure that the corporate has strict anti-spam policies and complies with the rules of Can-Spam.
2. Photos and formatting: Why do my emails look damaged?
Broken e mail campaigns are an rising concern among e mail marketers, particularly since a number of companies and internet-primarily based e-mail providers now block graphics as a measure to fight spam. In truth, in line with ClickZ, 40% of e-mail advertising messages delivered to inboxes are “broken.”
This was actually something that got here up throughout Eliteweb’s beta-testing phases, as we had a client within the Canadian Government whose recipients were principally using highly safe e-mail programs. The answer we got here up has now become certainly one of our key aggressive advantages.
What Eliteweb does is it publishes every single email advertising and marketing marketing campaign despatched to a secure location on the internet (a location only unique recipients of the e-mail can entry, due to encrypted know-how that mechanically authenticates the user). The expertise also ensures you may observe your customers’ behaviors, even if they’re reading your email marketing campaign at the secure net location.
3. Personalization and relevant content: In a business e-mail, one measurement does not match all.
In a current examine by DoubleClick, electronic mail users were 72% more possible to answer a business e-mail if its content material was based mostly on the pursuits they’d specified. That quantity factors out the absolute significance of permitting customers to choose their very own curiosity teams and have control over which business e-mails they receive. The most popular interest classes, in response to the research, are coupons and family goods.
But your coupon is no good unless the person opens the email. Customers in the research said the most compelling purpose for them to open a business e-mail is the name within the “from” field. So it’s a good idea to ensure your company name is clearly said there. Another main factor is the “subject” line. Customers cite low cost provides and interesting information as the most compelling topic traces, followed by new product bulletins and free transport offers.
4. Click-by way of and conversion: Present me the cash!
So the person has opened your e-mail and browse the content. Great. But where’s the sale? There’s excellent news here. For one, consumers are increasingly prone to make purchases as a direct results of a business e-mail campaign. One-third of users in the DoubleClick study had purchased something by clicking a hyperlink on an email. Another forty two% clicked on an email link for extra data, then purchased the product at a later time. Second, online couponing is booming: 73% of consumers have redeemed an internet coupon for an internet buy, and fifty nine% have redeemed an internet coupon offline.
In terms of industries, the top performers are travel, {hardware}/software, electronics, apparel, food, residence furnishings, presents/flowers and sporting goods. All firms sending enterprise emails in these categories stated between seventy one% and eighty% of recipients have purchased their merchandise due to an electronic mail campaign.
There’s no need to stress if your organization does not slot in to a kind of industries. The overall landscape for e-mail advertising and marketing conversions is looking brighter every day. The typical click on-to-buy charge has increased almost 30% since 2004 and the average orders-per-electronic mail-delivered rate has elevated more than 18% since final year.
5. Stats tracking: who are my actual customers?
E-mail advertising is an increasingly common tool in effective CRM, and it’s about time extra businesses acknowledge that. First off, if your provider’s e-mail companies for business don’t embrace detailed, actual-time monitoring, you are getting a uncooked deal. Actual-time monitoring is now an industry customary, and it’s extremely valuable, because it permits you to see the exact second a person opens your marketing campaign, clicks in your link and makes that purchase. Finding out your users may also help you enhance your communications efforts, so every campaign performs higher than the final (several e-mail service providers also allow you to compare the performance of your campaigns).
However many entrepreneurs are nonetheless within the dark. In response to a current WebTrends research, solely 5% of marketers are very confident in the measurement of their online advertising efforts, whereas 26% admit they’re “flying blind.” WebTrends says the low confidence comes from a lack of information on the subject of measurement, which means there’s nonetheless plenty of work to be done.
In email advertising, a blind shot will not take you very far. However in case you purpose properly by following these essential rules of play, you should soon be reaping the identical main results as so many online and offline businesses.
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27
Sep
2010
Monitor Your Email Marketing With Email Tracking
If you are considering or already managing an email marketing campaign for your business, also consider using a reliable email tracking programme. It will enable you to track your readers’ actions and from these actions, allowing you to find ways to improve the effectiveness of your email campaign and website.
Email tracking software allows you to focus on your audience and how they react to your emails. Your email tracking should enable you to to find out: how many people have subscribed/unsubscribed, open rates – that’s how many people have opened your email, and click through rates (CTRs) – how many readers followed a link in your email. You can also check how many of your emails have bounced; these are emails which the recipient does not receive; often because of a disused email address.
Open rates can only be tracked if your emails are sent in HTML format, but emails sent in plain text cannot be tracked. Some recipients may just rather recieve plain text emails so you won’t be able to track these, however click through rates may still be monitored.
It is also important to track conversions; from conversion tracking you can see which readers made a purchased or completed another objective of your website, and what they were responding to. Did they follow a link to an offer or blog post, for example? Perhaps If a blog post was popular for subscribers, try posting something similar and see if receives the same reaction. Equally, if you see many subscribers dropping from the list after clicking through to particular content piece, you know to avoid that subject in the future! Conversion tracking will allow you to discover which particular subject lines were most appealing and which links achieved most CTRs. From analysing all of these results, you can improve your email hugely.
When examing your results, you should keep track of negative actions, this way you can improve your site. For example, your results will show the number of subscribers and the number of unsubscribers – focus on the unsubscribers and find out why they decided to stop receiving your emails. Ask yourself how many people unsubscribed, and are there any correlations? Discovering patterns and reasons for readers’ actions is the key to improving your next email.
Return of Investment (ROI) is essential to work out, even if you aren’t selling anything! ROI simplified: working out what you want your readers to do (buy something, order something) and how much it is worth to you. put another way, how many recipients are converting through your emails and is it worth what you are spending on your email campaign? Even if you are reaching very high levels of CTRs, it doesn’t necessarily mean you are generating sales, and that should be the purpose of your email! Unless, of course, your aim isn’t to sell but to just retain readers – in which case your ROI will be time investment. Time is money, and if readers are not subscribing to your carefully prepared emails your ROI will be low.. But if even if you find your email campaign is taking longer than expected to manage, you could still get excellent ROI with a sufficiently large subscriber base.. It is up to you to decide your return of investment and whether it is worth your time.
All of the results from email tracking are vital in improving your next email – getting it right will take time and it’s a huge learning process. You can’t be expected to produce brilliant results straight away but if you listen to your readers’ feedback, you can only improve from it.
27
Aug
2010
5 Things Successful Email Marketers Do
To be a successful email marketer you must do several things correctly. Every email marketing campaign contains at leats 5 components and we will talk about those briefly this article.
1. Leads or subscribers. These can come from your own marketing efforts.
Many Internet marketers use landing pages to promote before they promote a sales page. Others will add a sign up form to every web page or blog posts they make.
Getting your own ledas and subscribers is important because these will be the people you do your email marketing to. To jump start your list you may want to consider purchasing co-registration leads. Many large Internet marketers have built lists starting with these type of leads.
2. A good autoresponder. An email automatic responder is the best way to keep in contact with your mailing list.
The most popular ones on the Internet today include Aweber and Get Response. These make doing email marketing much easier once you get them set up properly.
3. Follow up messages. You want these to be personal and not just sales messages.
One advantage to an autoresponder is you can pre program your messages up to several years in the future. This makes doing email marketing a very hands off approach as you can concentrate on building the list and letting the follow up messages take over from there.
4. Time to build rapport. This can be the most difficult part. If you try to start selling to quickly you may find people unsubscribing from your list.
At the same time there is no sense in having a list without the ability to sell to it. Building rapport with your list is all about building relationships.
The more people get used to hearing from you the more they begin to trust you. Trust is a very big component of any successful email marketer.
This will take a little time to do, but in the long run it is worth the effort. The larger your list becomes, and the more people are used to hearing from you, the more money you will begin to make.
5. Build multiple lists whenever possible. You will find opportunities to create various types of lists beside your primary mailing list.
For example a list of qualified buyers is one of the most valuable ones you can have. Being able to contact people who have made a purchase from you in the past will help you make money online from more increased sales.
These are five components of a successful email marketer. Building a quality email list is an asset that can pay you many years in the future when you do it correctly.
Jeff Schuman offers Hands Off article marketing to help Internet business owners make money online.
9
Apr
2010
Email Marketing For Local Business Owners: The Basicis
Let’s keep it simple and go over what you need to do local business email marketing the right way. It is not hard to do and you can quickly get started in just a few steps.
1. You need an autoresponder and for that I suggest Aweber. They are one of the most popular online auto responders.
The service runs around $20 a month and let you follow up with thousands of names and email addresses. It’s very easy to get started with and they offer training on how to use their system.
2. When using an autoresponder you want to build a sign up form and then place the code on every web page you have. If you are promoting your local business properly you will have website visitors coming to your site on pages other than just your home page.
For this reason placing your sign up form on every page gives you a chance to build your mailing list faster. Doing this will help you increase your business as you can follow up with people over a period of time.
3. Offer something free such as a report that gives him valuable information relating to the niche your business is in. This is what will encourage visitors to your website to subscribe to your mailing list. This does not have to be anything real long, but it should include unique information that would make your website visitor want to read it.
4. Set up a few follow up messages in your autoresponder in advance. These only need to be around 200 words in length and should offer helpful information or something your reader would find interesting.
The advantage of having them prewritten is you can schedule them to go out via email in advance and then forget about them. This automates your email marketing campaign and makes following up with new subscribers very easy.
5. Consider publishing a tips newsletter and send it out on a monthly basis. This is an excellent way to maintain contact with your email subscribers and keep your name in front of them. This is also a good way to sell new products as you can promote things directly in the body of your email newsletter.
These are a few of the basics that will help you do local business email marketing more effectively. Placing a sign up form on your web pages when building your list will give you a tremendous competitive advantage in the marketplace as most of your competitors are not doing this.
Please visit our local business website today if you enjoyed this article by Jeff Schuman on local business email marketing. We help small business owners use the internet to grow their business in their local market with local business marketing. Check us out for local business news and updates today.
31
Dec
2009
Fix Your Email Marketing Software Subject Line
Writing an email marketing program subject line is easy, right? If you said ‘yes’, for your own sake, keep reading. It’s far from an easy thing to accomplish grabbing your contacts attention, convincing them to take some action all within 50 characters. If you want to have success as an email marketer then learning how to write one is going to be the corner stone to your success.
So many people use the subject line to filter an email as junk or mark it as spam. Those 50 characters in the subject line have to be really well crafted, because a good subject line will get your email opened.
The first mission is coming up with something that will grab the attention of your contacts. What I mean by grabbing their attention is getting the person receiving the campaign to take some kind of action that can be tracked: Opening the email, clicking on a link or simply coming into your store and purchasing something.
Developing a trusting relationship with your contacts is the next thing to take into account. Your reader needs to know what to expect from your emails. The subject line has to appeal to the reader, so be as specific as possible. If you are generic in your subject line, it is likely you won’t get the reaction you want. Let your contacts know the subject of the email or how to take advantage of the offers in the email right in your subject line.
Remember that there are probably hundreds of emails that your contacts are constantly sifting through, and their time is valuable to them. Contacts will take the time to open your email as long as you remind them why they signed up for your email marketing software campaigns in the first place.
So now you need to figure out what the purpose is of your email. What is it that you want your contacts to do? Then make sure that you subject line properly expresses that. If you want to increase your sales by having contacts take advantage of a promotion, then your subject line shouldn’t say something about a new product line you have in. Your subject line should say something like “come in and get 50% off”.
Another great thing that will help you with your email marketing subject line success is looking back at your email marketing software reports and statistics. See which email campaigns elicited the greatest amount of conversion and then see what subject line you’ve used. Your subject line may have had something to do with why this particular email campaign found success with parts of your mailing list.
Take what you’ve learned from your stats and play around with the subject lines. Test them out on different portions of your contact list. You’ll get some incredible insight on the exact things that attract your contacts’ attention.
While planning your email campaign you should be determining the focus or purpose of that email. Once you’ve got that down, state that purpose in your subject line. This will make sure that your emails are more relevant to your contacts and can end up increasing the measurable action that contacts take as response to your emails.
Take writing your email marketing program subject line seriously. Don’t leave it as the “last thing” to do before sending out your email marketing program campaign. Email marketing program subject lines can be a handful, but adhering to some simple email marketing program principles will greatly improve your chances of success.
Rudy Barell is a Senior Business Development Executive with Elite Email, the #1 email marketing program used by businesses around the globe. Experience how easy it is to build your mailing list, create eye-catching emails and track your success using detailed reports with complete email marketing. Try it free!
15
Nov
2009
Email Marketing To Get Traffic
Some strictly defined opt-in email marketing as a marketing strategy wherein messages of marketing campaigns are sent through emails and targets only specific persons who requested the said information in the first place. Opt-in email is often times sent though bulk emailing and comes in the form of mailing list, newsletter or advertising campaigns.
This is very different from spam emails. In opt-in email marketing, permission is sought before marketing materials are sent to a specific email. All emails are solicited unlike in spam emails wherein emails are unsolicited bulk emails. Also, unlike spam emails, opt-in emails are only about the specific information requested.
One does not start sending out emails or materials concerning medicines if the email subscriber only requested monthly newsletters to be sent in his/her email address. You need to respect the decision of the email subscriber because they could choose to block or unsubscribe to an opt-in email marketing strategy.
We can still subdivide into categories opt-in emails. An unconfirmed opt-in email marketing refers to the subscriber that sends out incomplete contact information in its application to receive such materials. The danger from this kind of opt-in emails is that the materials might be considered spam after it is sent to other email addresses due to incomplete information or typo errors in the addresses.
This is different from a confirmed opt-in email wherein the subscriber is sent an email asking to confirm his/her subscription to a list software such as a website. The confirmation email functions in such a way that until the subscriber confirms his application, he will not be included in the mailing list and will not receive the emails he requested.
Double opt-in is another type of media marketing wherein the confirmation process is duplicated. Internet marketers add an additional confirmation process as an added security for subscribers. This is an anti-spammer technique and is oftentimes used to curb the proliferation of unethical practices of other web email marketing technique.
One more type of email marketing is the Opt-out technique. In this case, subscribers are added automatically on a mailing list but are given the option to unsubscribe or be taken out of the list.
With the popularization of email as means of communication, marketing practitioners have thought of ways to maximize the various communications technology which are now at the tips of the fingers of consumers. The solution they come up with is the opt-in email marketing strategies. Using email marketing in the right way is very beneficial for an internet business.
One of the most obvious advantage opt-in marketing brings is a faster and affordable method of advertising and marketing compared to other media communications. You can also receive an almost instantaneously feedback from your email subscribers. You can determine if your marketing strategy is effective and if it is you could start sending out marketing information to a wider audience almost immediately.
There are different formats that you could use for your opt in e-mail marketing strategy. One can use plain HTML, text formats and rich media formats. And because everything is electronic, you’ll save time, effort and money from postage or courier services.
By just a click of the mouse things are send through the wire networks. The recipient receives the information almost at an instant and a reply could also be sent at the same speed.
Opt in email marketing is a valid internet marketing strategy that offers convenient, inexpensive and relatively effective marketing campaign. As long as market experts stay within the ethical and acceptable grounds, they can eventually earn a lot from such successful marketing campaigns.
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14
Nov
2009
Tip #3: Four ways of Keeping Email Marketing Solutions Contacts Active
Email marketing software success hinges on the quality of you contact list. However, based on email marketing software industry research, your contacts will begin to drop off approximately three months after they initially opted in to your emails. I’ve mentioned in previous articles that a drop off should be expected, but there are ways to ensure that this drop off is greatly reduced, therefore making certain that the volume of your quality contacts is much greater. Here are four strategies to help you accomplish this using email marketing software.
“Important Client” Incentives:
When selling a product, discounts can re-attract that un responsive contact so to open your emails. These offers should also give your contacts the opportunity to re-input their subscriber information. This information will tell you what their wants are and keep your records current.
Send an Email Asking Their Opinion:
The easiest way to find out the reason why a contact hasn’t been opening your emails is to ask them. Email marketing is great for sending out survey questions. Make sure that it is short and easy to fill out (you don’t want to scare them away!). Gathering feedback this way is very beneficial. Your contact will tell you directly what you should avoid doing, AND inform you on PRECISELY what they DO want. This will give you much better insight as to what it takes to maintain them as a contact. The survey email should include questions related to your services, but also make sure you add questions about their ‘preferred kind of message’ or ‘best time to be contacted by email’, and of course a ‘comments and suggestions’ portion.
Keep Closer Scrutiny on Your Contacts:
By looking a little closer at your contact list you will notice some similarities with certain of them. By identifying the commonality you might discern what it takes to get through to them. You might find they all belong to a specific demographic previously un-targeted through your past email marketing campaigns. They might all be in a different time zone, or all older males, or teenage girls. Scrutinizing more closely may trigger an idea of how to get through to this previously unresponsive group, and give you an easy solution for getting them back.
Test Your Email Marketing Tactics:
There is no harm in spending a little time testing-out different ways of sending to determine if it can attract a few more in-actives to the “good side”.
If you have made a routine of sending out your contacts at lunch (because that’s when you’ve found the time!) try varying blasting times. Keep track of if the different time of sending produces a change in reaction. Another suggestion is to modify how frequently you are sending out your email marketing solutions campaigns. If you’ve been sending once every two weeks, trying sending once every two months, or once a month.
Another way to go about changing things up would be to change your content a bit. In your analysis of your contacts, some of the similarities that you notice might require that you redesign your campaigns so that they are geared to those particular user. You can also re-work the kind of structure of your email marketing emails. Experiment with sending out differing versions of the same email: send out a more dynamic email, with links, images etc vs. a totally text based email.
A huge consideration is your subject line. Simply changing your subject line can solve a lot of your dormant-contact-issues. Some contacts won’t open an email because the subject is the same or almost the same as all the ones sent to them in the past. The idea here is that they are assuming that if the subject doesn’t change neither does the email.
Mixing it up by employing differing ways to send out your email marketing solutions campaigns can kick-start some inactives to active, but will also give you more info on what they really want.
Successful email marketing software users are spending time on the maintenance of their contact lists; it’s time to take full advantage of your email marketing software service by making that extra effort to ensure your contacts are still interested.
Rudy Barell is a Senior Development Executive with Elite Email, the #1 email marketing used by businesses around the globe. Create eye-catching emails and track your success with detailed reports for your email marketing solutionsTry it free!
13
Nov
2009
Use These Blogging Services
I can remember the day. About five years ago, I produced my first blog. I’ve sprung up a handful of them since then, but it’s been a long and enjoyable process nonetheless. My blogs have covered all kinds of things, such as the tongue cleaner and Truvia. I’ve also written about more popular issues like celebrities and fashion.
As far as using a platform goes, I’ve always had different opinions about this, as I’ve never known which way to go with things. I’ve tried so many different options, and at the end of the day I want something easy to use that looks great.
I’ve been through my share of good ones and bad ones, and I’d like to tell you about three of the blogging platforms that I’ve found to be the best of the bunch. The best part is that these are all free.
1. Blogger. Google’s blogging service is a great one, and it couldn’t be easier to set up a blog through this. It’s free, it’s intuitive, and you’re sure to get indexed pretty quickly because of the company behind it all.
2. WordPress. I absolutely love WordPress as a platform because of all of the plugins available. There are really so many of them to choose from.
One of the best things about WordPress is just how detailed these plugins are in terms of what they do. With very little Internet knowledge, you can easily have a robust website thanks to WordPress.
3. Posterous. This is a new blogging service that I think is really cool, and may just catch on one day. Basically, all you need to do is send an email to Posterous, and they’ll post your email as a blog, no matter where you are.
Not only does it handle text, but you can give them videos and images, which they’ll do the same with as well.
Read more writing by this author at the Little Tikes kitchen blog.