1
Dec
2009
5 Essential Resources To SEO Your Site For More Traffic
We all need traffic to our sites, and preferably that of the organic variety. (i.e Traffic derived from people searching on the search engines ) Some of us knowthat the majority of SEO (Search Engine Optimisation) practices take some time to take affect. Here are 5 SEO ResourcesSEO Resources areas to work on quickly, so you can start seeing (at least) a small increase in the website traffic.
Getting SEO Derived trafficSEO Derived traffic can be complex and enduring, and it’s influenced by some differing factors, including:
* The existing optimization of your site
* How old is your domain is and,
* Your skill in working with these
There are ways however, to get SEO results that you can start now that will make a big improvement.
1. Keyword Basics:
Do your research – this is most important.
Services and free tools at you disposal such as the Google external keyword tool (search for this on google it will pop straight up). Once you’re up to speed with that move into the paid (more advanced) applications and tools out there. Keyword density is history, there is no density you should be shooting for. Natural inclusion of your targeted keywords is today’s emphasis, working them in wherever possible without being artificial or excessive.
Hint: The fastest results can be made by targeting a bigger number of terms than have a lower level of competition.
2. Make The Best URLS:
There are many steps that go into making great URLs. Start from selecting a domain name that is easy to remember, short and includes your main term. Whilst hyphens are acceptable, remember though anymore than two starts to get spam-like and excessive.
For your individual page name(s), include a relevant keyword, so that each URL looks something like;
“www.your-keyword.com/targeted-page-keyword.html” When possible, avoid using dynamic page variables like session IDs.
These add a lot of unnecessary junk to your page URLs.
Hint: If you already have a site and can’t adjust the page structure to use your terms in it’s URLs, then you may want to consider purchasing additional domains (to create mini sites) that support various areas within your chosen niche. These mini sites will drive traffic to your main website.
3. Look for Long Tail Terms:
Long tail keywords are often the secret to great search engine rankings. Long tail terms include at least three words or more, and when you find the ones pertaining to your niche you will be facing reduced competition. Additionally, the resulting traffic you’ll generate as a result will be much more targeted, andit follows that you’ll see better results.
Hint: It will help to add long(er) tail keywords toyour URL’s as well (ref #2). Doing a quick search and you will see that
most “experts” agree. The buyers are found with the Long Tail words.
4. Smart Internal Links:
Websites should always properly use their internal links to their own advantage. It’s an easy way to assist each of your pages gain a targeted and higher search engine ranking. Make sure to include each page’s main targeted keyword or phrase in the internal link, and always be sure to reference your other pages with links within your website’s content as much as possible when appropriate.
E.G: You sell a type of product. Be certain that anywhere that your term is found on your website that the keyword is linked to the specific product page. This will assist the individual appliance page rank higher in the search engines.
5. Use HTML:
The benefits of various script languages and other code are lost when they aren’t searchable in the search engines. Everything you do you want to be helping your cause of ranking. This means sticking tgo easily accessed HTML for your website(s). Avoid excess forms, frames of any sort, or any code that is not searchable.
Hint: Use WordPress. Google Loves WordPress. If you haven’t yet, look for ways to bring in WordPress into your business.
Obtain vital tips about the topic of web traffic – study this site. The times have come when proper information is truly at your fingertips, use this chance.
